Running a successful business to be dependent on what you knew. Then, who you knew was important. In today& 39;s economy, it is far more critical to what extent you know someone. So it& 39;s not what you know, or know who you, but you know how good they really think that determines the number of enterprises owned by a contact.
Networking is the process of meeting people (also known as contacts), either through a contact that you initiate or through an introduction by a third party. Networking allows you to meet and establish a relationship with people who may not have heard of your business through other means.
Like the name implies, this is work! It is not called Net-sit, Net-talk or Net-eat. It & 39; s Net-work! To make it productive for you, you need to learn the right way to do it. There are some important steps necessary for a successful networking:
Pick Their Functions To Attend
Business people how to connect with other business people involved in functions where these types of people. Choose these functions carefully. Make sure that the purpose of the function is to promote business and not just socializing. Chambers of commerce events, fairs, organizations and networks are excellent sources of the economy. The people involved in this are from the same reason, to meet new people and for the development of new business relationships. Social functions are fun and relaxation, but a person trying to do business or contacts could be very disappointed.
Be Prepared
Dress accordingly - they are a representation of the type of work that you do. First Impression advertising you the most money or the most expensive advertising invest, you will always, if it causes you to lose business.
Always have a supply of business cards on you at all times. I know a man with a " potential customers from a large company, while in a swimming pool at a hotel in Hawaii while on vacation. He landed on an account of the Company, where it is a business card (laminated course), from his swimming trunks.
Make a Presentation
Remember good that you know more about your business than your prospective client must be on a first meeting. Save the details of your product or service for a second meeting unless specifically asked about them by the prospect. If you overwhelm them with information, you may never have a chance to determine how you can help them with a problem they may have. The key to successful business is to solve problems for customers in a fair, efficient and cost-effective way.
Mining for Referrals
All important recommendations from happy customers. A referral from a client is a mirror image of their judgement, as well as a compliment to you and your product or service. Make sure you " " thank you cards to people you refer. I thank them for the opportunity to provide service for their friend and perhaps help them in the future in return.
Networking done at any time of day - morning, noon and night. One of the nicest benefits is the friendships you can while pursuing common goals.
Nancy Roebke is the Executive Director of Profnet, Inc. Profnet, Inc. is a professional business-generation company. We bring together professionals in a non-competitive environment to help each other more money.
mailto: execdirector@profnet.org http://www.profnet.org
Copyright c 2004 Nancy Roebke
ProfNet Helping Business Professionals Find More Business
Copyright c 2004 Nancy Roebke
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Friday, April 4, 2008
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